Production

Turning creative direction into things people can experience.

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A cinema camera on set in warm light

What's in the room.

A designer producing digital assets at a large screen
01

Digital creative production

Making digital assets at quality and at scale.

ForBrands with a steady need for digital content.
Not forOne-off single images.
WhereShanghai in person · Online worldwide
WhyLaunches, campaigns and content programmes.

What's included

  • Graphics
  • Motion pieces
  • Web assets
  • Digital publications

How it works

  1. 1Brief
  2. 2Production plan
  3. 3Make
  4. 4Review
  5. 5Deliver

OutcomeA library of ready-to-use digital assets.

Campaign posters and printed materials laid out on a table
02

Campaign assets

Everything a campaign needs, produced together.

ForBrands with an approved campaign idea.
Not forCampaigns still in concept.
WhereShanghai in person · Online worldwide
WhyA launch that shows up everywhere at once.

What's included

  • Print, digital, outdoor, event and social versions of the campaign

How it works

  1. 1Asset list
  2. 2Production
  3. 3Review
  4. 4Final files

OutcomeA complete campaign kit.

A film poster on display outside a cinema
03

Film & poster creative

Key art and creative for films and events.

ForFilmmakers, festivals and event organisers.
Not forBrands needing only product photography.
WhereShanghai in person · Online worldwide
WhyFestival entries, releases and events.

What's included

  • Key art
  • Posters
  • Title design
  • Promotional graphics

How it works

  1. 1Brief
  2. 2Concepts
  3. 3Key art
  4. 4Adaptations
  5. 5Delivery

OutcomePoster and promotional art ready to publish.

A phone filming short social video content
04

Social campaign assets

Campaign content built for social platforms.

ForBrands running a social campaign.
Not forOngoing daily posting (see Social content in Storytelling).
WhereShanghai in person · Online worldwide
WhyLaunches and moments on social.

What's included

  • Campaign posts
  • Carousels
  • Short video edits
  • Captions

How it works

  1. 1Plan
  2. 2Produce
  3. 3Review
  4. 4Schedule-ready files

OutcomeA full social campaign set.

A film crew setting up lights on set
05

Creative production support

Coordinating the people and steps behind a production.

ForTeams running shoots, events or multi-part projects.
Not forVery small single tasks.
WhereShanghai in person · Online worldwide
WhyWhen a project has many moving parts.

What's included

  • Planning
  • Supplier coordination
  • Schedules
  • On-the-day support

How it works

  1. 1Plan
  2. 2Book
  3. 3Coordinate
  4. 4Deliver
  5. 5Wrap-up

OutcomeA production that runs smoothly.

A creative director reviewing footage on a monitor
06

Creative direction

Keeping the vision consistent through production.

ForProductions with several makers or formats.
Not forSingle small assets.
WhereShanghai in person · Online worldwide
WhyTo make sure the result matches the idea.

What's included

  • Direction on set and in edit
  • Quality review
  • Sign-off

How it works

  1. 1Brief
  2. 2Direct
  3. 3Review
  4. 4Sign off

OutcomeFinished work that stays true to the concept.

Related work.

Selected projects connected to this room.

SNAP short film poster
Short film · 2025SNAP48 Knights
Candlelit set of The Deadly Bachelor
Short film · 2025The Deadly BachelorDalynn Studio

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